Throughout my years of creating content online, I’ve managed to grow sizable audiences on various platforms like YouTube (~140k+), LinkedIn (~240k+), X (~87k+), Skool (~25k+), Substack (~25k+), and more amounting to over half a million people. Originally I figured I’d gotten lucky or simply persisted long enough to eventually gain traction, but as I migrated to other platforms and saw similar growth I realized that I actually understood the key, reproducible ingredients to growing an online audience. Once I manged to do it on enough platforms I became convinced there’s a recipe. Today, I wanted to share with you all what I view that step-by-step recipe to be.
> This primarily requires being a frequent using of the platform to understand how and why people use it
Would be curious to learn more about your understanding of each major platform you use! Maybe a topic for a future writeup. Especially interested in Twitter, that's the one that has been hardest for me
Only thing that has worked so far is long, thoughtful threads with strong clickbait at the beginning unfortunately
I grew my Instagram to ~50K but stopped creating on it because it simply wasn’t working. Like you said — IG is used by people to laugh and relax not to learn a new career thing I feel
> This primarily requires being a frequent using of the platform to understand how and why people use it
Would be curious to learn more about your understanding of each major platform you use! Maybe a topic for a future writeup. Especially interested in Twitter, that's the one that has been hardest for me
Only thing that has worked so far is long, thoughtful threads with strong clickbait at the beginning unfortunately
Loved reading this Kevin! I create A) software engineering content and B)
career content related to life/struggle of an international student and immigrant in America.
LinkedIn - https://www.linkedin.com/in/shireennagdive/
Instagram - https://www.instagram.com/shireennagdive
I grew my Instagram to ~50K but stopped creating on it because it simply wasn’t working. Like you said — IG is used by people to laugh and relax not to learn a new career thing I feel